Better together: drivers, brands, passengers and Flaster

Flaster is built on partnership. Every campaign connects three sides: brands that want measurable advertising, passengers who get a nicer ride and drivers whose vehicles become ads on the move.

Passengers and brand loyalty

The most common way to activate passengers is sampling. The passenger tries a new product during the ride, and the brand gets their full attention in a relaxed setting. That moment sticks, and it leads to recommendations and purchases.

Contact with people matters more than the ad.

Drivers make it work

A campaign's success depends on motivated drivers. Our community brings together people from different backgrounds with the same goal. Once a campaign starts, drivers pick up samples every day and know the key message, so they can pass it on to passengers.

In a single summer, our campaigns brought in more than 300 drivers and gave them extra income.

More than an ad

A Flaster vehicle on the road isn't just an ad. Behind it is a community of drivers, brands and passengers who all gain from the same ride.