Case studies/ Zadar, Pula, Split and Dubrovnik, Croatia

Visa: “Everywhere you want to be”

Visaclient

2025year

2,316,782impressions

161,967km driven

18vehicles

Show tourists they can tap to pay with Visa all over Croatia.

Vehicles in Visa design drove Split, Zadar, Pula and Dubrovnik, Croatia through the season, with the message in English.

18 vehicles drove 161,967 km over 95 days and delivered 2,316,782 impressions. Reach peaked on Fridays and around 9:00.

From the dashboard

Campaign results

Total impressions2,316,782

Kilometres driven161,967km

Vehicles18

Active cities4

Zadar, Croatia

Pula, Croatia

Split, Croatia

Dubrovnik, Croatia

Kilometres and impressions by hour00:00 – 23:00

ImpressionsKm driven

Impressions heatmapday × hour

SunSatFriThuWedTueMon00:0002:0004:0006:0008:0010:0012:0014:0016:0018:0020:0022:00

Average impressions by day of weekMon – Sun

Daily average, week by week24,387 avg daily imp1,705 avg daily km

ImpressionsKm driven

3,063,362 impressionsSampling · In-vehicle activations

2,605,414 impressions

Could this run in your country?
See what a Flaster market there could earn.