Technology

Outdoor advertising, measured like digital

See what's in the dashboard ↓
Impressions heatmap by city zone in the Flaster dashboard
Why it matters

Advertising that shows where the money went

For brands

Every euro accounted for

For agencies

Reports that sit next to digital

For you as a partner

Proof that sells

How it works

From the street to the dashboard

Flaster measurement device with the driver app, a branded car and a city intersection where vehicles count nearby contacts
  1. A device on every medium

    We fit it during wrapping. The driver doesn't have to do anything.

  2. It picks up anonymised signals

    It counts contacts from nearby devices and never identifies anyone.

  3. Contacts become impressions

    Brands see results in the dashboard while the campaign runs.

Dashboard tour

What your clients will see

Impressions heatmap by city zone
Privacy

We count contacts and never identify anyone

The device turns anonymised signals into impressions. It never identifies or tracks anyone.

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